Regent Singapore

BRAND STORY

Regent Singapore, A Four Seasons Hotel is an urban oasis and the gathering place for the diverse and dynamic. The Hotel’s acclaimed food and beverage outlets showcase gastronomic authenticity, creativity and flair. With a soaring, classic and awe-inspiring atrium, the Hotel exudes energy and elegance that inspires and relaxes. At Regent Singapore, everything is done with a personal touch by knowledgeable staff who surprise and delight beyond the expectations of each and every guest.

As part of the renowned Four Seasons Hotels and Resorts family, the Hotel operates in alignment to Four Seasons’ pillars of Quality, Service, Culture and Brand.

Quality: Rather than being all things to all people, Four Seasons would focus on one thing: being the best in each location, with medium-sized hotels of exceptional quality.

Service: True luxury is defined not by architecture or décor, but by service. So Four Seasons must make the quality of our service our distinguishing feature and a competitive advantage.

Culture: Our Founder and Chairman Isadore Sharp and his team developed a formal credo, founded on the Golden Rule: We treat others – all others: customers, employees, partners, suppliers – as one would wish to be treated. This is the cornerstone of Four Seasons culture; the company’s goals, beliefs and principles embody what the world thinks of as Four Seasons service.

Brand: To grow as a management company and build a brand name synonymous with quality.

Our highly personalised 24-hour service, combined with authentic, elegant surroundings of the highest quality, embodies a home away from home for those who know and appreciate the best. Four Seasons has grown from a single hotel to 95 in 39 countries, our deeply instilled culture, personified by our employees, continues to get stronger; with unrivalled depth of reliability, trust and connection with our guests – a connection we will steadfastly uphold, now and always.

 

BRAND VALUES

Our goals, beliefs and principles are the foundation of the work we do every day on behalf of our guests to only offer experiences of exceptional quality. As with our Golden Rule, our greatest asset, and the key to our success, is our people. Satisfying our guests depends on the united efforts of all our staff as we are most effective when we work together cooperatively, respecting each other’s contribution and importance. We succeed when every decision is based on a clear understanding of and belief in what we do, and when we couple this conviction with sound financial planning. We demonstrate our beliefs most meaningfully in the way we treat each other and by the example we set for one another. In all our interactions with our guests, customers, business associates and colleagues, we seek to deal with others as we would have them deal with us.

Four Seasons Hotels and Resorts have also continually strived to involve employees and guests in the common goal of preserving and protecting the planet, and contributing back to society.

In Singapore, Regent Singapore, together with our sister property Four Seasons Hotel Singapore, have supported the Run for Hope, in aid of NCC Research Fund since its inception in 2008. Over the years, more than 100,000 runners have passed through symbolic Singapore icons such as the Botanic Gardens, Sentosa and East Coast Park. Through this initiative, both hotels have raised slightly over S$4 million for the cause.

Within the Hotel, our green commitment relies on the pro-active Hotel-wide efforts of all our employees; with initiatives managed by our Green Committee – comprising representatives from all divisions and support from our owners. Through energy and water savings, waste reduction and the adoption of Green building practices and technologies, our property was the first hotel in Singapore to be awarded Building and Construction Authority’s (BCA) Green Mark Gold Plus award and PUB, the national water agency’s, Watermark award.

The Hotel also participates in Four Seasons Corporate’s ‘Support Sustainability’ movement which offers guests the option to be part of a good cause by choosing not to have their bed sheets and towels refreshed until after a few nights of stay. Regent Singapore also uses only environmentally-friendly detergent and cleaning chemicals. Additional efforts in energy conservation include guestroom air-condition settings, which can be customised to suit each guests’ preference after check-in. In addition, water efficient devices are installed in guest room tap and showerheads, rain sensors for our irrigations system and recycled water is used in all our cooling towers and fountains.

As part of our community outreach, our Hotel staff was part of the initiative to revitalise the Alexandra Canal. Employees planted cat tails and reeds in wetlands along the river in support of PUB, Singapore’s national water agency. Aside from a more visually pleasing waterway, vegetation and wetlands play an essential role in the purification of water. They provide habitat for fish, insects, birds and other wildlife, and contribute to a healthy ecosystem.

The above are just some of the ongoing programmes that the Hotel is part of as we continue to roll-out similar initiatives moving forward.

 

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